User Administrators at a publisher can control access to the Analytics tools.

Click in to your profile at the top of any page and then click in to Account Users. Select a user, then click in to their Privileges:

You can leave the access options blank to restrict access to the Analytics tools, or select one of the options:

Analytics All Store Access gives a user access to the analytics data for all retail analytics subscribers.

Analytics- Contacts Only provides access to the stores that a user has listed in their Contacts list. This basically means that a rep would have access just to their own accounts.

Be sure to also click the “Analytics Viewer” option for the final step here.